News – Licores y Derivados, S.A.

Introducing Maxica Melon

MAXICA Melon: We are expanding our product line to meet market demand

At Licores y Derivados, S.A., we continue to expand our MAXICA line with the launch of MAXICA Melón, a new product developed in direct response to current market trends and our customers’ demands.

Melon flavor is an established category within the cream segment, enjoying high popularity among consumers, particularly in the foodservice industry. With this addition, we are strengthening our presence on store shelves by offering a competitive product that aligns with current tastes and is backed by the quality and creaminess characteristic of the MAXICA line.

MAXICA Melón retains the essence of the product: a smooth, well-balanced, and widely popular tequila cream, now with a fresher and more versatile profile that expands the range of occasions for enjoying it.

This new product allows distributors and retailers to expand their product range with a high-turnover item that meets an existing and growing demand.

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Licores y Derivados celebrates its 40th anniversary

We are celebrating 40 years

Last Friday was a very special day at Licores y Derivados, S.A. as we celebrated our 40th anniversary.

To commemorate this significant date, we organized a gathering at our facilities where all company employees could come together to share refreshments in a friendly and relaxed atmosphere. It was a time to remember the company's beginnings, reminisce about anecdotes, and pay tribute to all the people who have been part of this story over the past four decades.

During the meeting, we also paid special tribute to those employees who, although no longer with us on a daily basis, have contributed with their effort and dedication to building what our company is today.

After this emotional appetizer, the celebration continued with a group meal where we were able to continue sharing memories, experiences, and good times with our colleagues.

Turning 40 is a very important milestone for our company, and we would like to thank everyone who has been and continues to be part of this great family. Thanks to your hard work, commitment, and passion, Licores y Derivados continues to grow and look to the future with enthusiasm.

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Introducing Cremaet 1892

IntroducingCremaet 1892, the easiest and most direct way to enjoy one of the most authentic flavors of the Mediterranean. A ready-to-drink liqueur that does not need to be flambéed, made from rum, with delicate aromas of cinnamon and lemon peel, balanced with just the right amount of sugar to achieve a rounded, warm, and perfectly integrated flavor.

Its aromatic profile and smooth texture make it an ideal liqueur to enjoy on its own, chilled or on the rocks, and also an excellent ingredient for creative cocktails. But where it really shines is in coffee: simply add it directly to create an authentic, aromatic, and creamy Cremaet, ready in an instant.

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We are celebrating our 40th anniversary

Four decades of tradition, hard work, and evolution

This year is very special for us. In2026,Licores y Derivados, S.A.willcelebrate its 40th anniversary, a milestone that fills us with pride and excitement, and one that we want to share with everyone who has been part of this journey.

Founded in1986in Murcia, our company was born with a clear idea: to produce quality liqueurs with their own identity and a deep respect for tradition. Four decades later, that essence remains intact, although the project has evolved, grown, and adapted to new times without losing its roots.

Over the past 40 years, we have experienced key moments: growth, generational changes, new products, new markets, and, above all, a lot of hard work every day. None of this would have been possible without the trust of our customers, distributors, and partners, or without the effort and dedication of all the people who have been and continue to be part of our team.

Today, Licores y Derivados, S.A. is a company with a solid track record, an increasingly wide range of products, and a clear focus on the future. This 40th anniversary is not only a celebration of the past, but also an impetus to continue innovating, improving, and eagerly facing the challenges that lie ahead.

Thank you for joining us during these40 years.
We continue to toast the past, the present, and everything that is yet to come.

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New Image of Original Cream Reythor

ORIGINAL CREAM REYTHOR
The whiskey cream that has been reminding us for decades why authenticity never goes out of style.

In each bottle there is tradition, balance and that right point of sweetness that has accompanied us in after-dinner meals, celebrations and special moments. A smooth, round and recognizable taste, made with the same dedication as always.

Today we present it with a renewed image -more faithful to what we are-, but what is really important is still what is inside: a classic cream, consistent, creamy and made to be enjoyed without haste.

Perfect for drinking neat with ice, in desserts, in cocktails... or however you prefer. Reythor Original Cream.The same as always, now even more ours.

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Introducing Isla Grosa 0,0

ISLA GROSA 0.0 — The essence of the Mediterranean, now alcohol-free Licores y Derivados, S.A. presents ISLA GROSA 0.0, a non-alcoholic drink that retains all the aroma and freshness of authentic Mediterranean gin, but with 0.0% alcohol by volume. Inspired by the sea breeze and citrus flavors of the coast, ISLA GROSA 0.0 combines notes of juniper, lemon, and aromatic herbs, offering a balanced, natural, and refreshing experience. Ideal for enjoying at any time, with tonic or in mocktails, ISLA GROSA 0.0 is the perfect choice for those who want to take care of themselves without giving up the pleasure of a good drink. ISLA GROSA 0.0 — Flavor, freshness, and freedom.

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